WOMM - Word of Mouth Marketing

Word of mouth marketing is one of the oldest, and currently the strongest marketing tactic for any marketer. A newly launched product or service can become a hit or a flop due to word of mouth marketing. As the popularity and penetration of internet and social media rises, word of mouth marketing is becoming more and more important for all brands.

[HO1- Holistic Overview #1] IMPORTANCE OF STRATEGY

A document which is most important to your business or to your organization is the Marketing plan. This marketing or business plan is made after a lot of strategic consideration. Without strategy, a company will not move forward in an orderly manner. It will not know its own position in the market as compared to its competitor and hence, the firm will not be able to derive a competitive advantage.

Developing a Multi Channel Marketing campaign?

A multi channel marketing campaign helps a firm in conquering customers through multiple channels in one go. I have written about the pros and cons of multi channel marketing as well as about its challenges in this article. If you have the budget, the benefits of multi channel marketing far outweigh that of a single channel presence.

To prepare a multi channel marketing campaign, it's necessary to pick multiple channels to touch base with your leads and customers. These multiple channels can be a combination of offline marketing vehicles and/or online marketing vehicles.

The Purpose of your Text is important for SEO

As text makes up a large part of most websites, it’s an important thing to focus on. You can work on the structure of your text, or the style of your post. In this post, we will focus on another aspect: the purpose of your text. A lot of people forget to properly formulate the purpose of their blog post or article. But if you do not properly define the aim of your text, you could be missing out on valuable opportunities. You shouldn’t write just for the sake of writing but because you have an idea of what you want your audience to know or do. Let’s discuss why defining the purpose of your text is important, plus, some great writing tips!

 

 

 

 

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Holistic Overview #1

Holistic Overview #1





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