Training......
A winning Tool!

 

Marketing & Technology
Bound and Secured

 

What We Do

We offer a range of online courses designed to help you develop new skills and achieve your goals. Our Courses and Seminars are created by experienced professionals and are tailored to meet your needs, and of course held in both English and/or French languages.

 

 

“The Right Message to the Right Customer at the Right Time through the Right Channel”

The XXIst Century Technologies offer a vast and huge panel of useful tools that can ease a Marketing process if correctly and securely used.

1. Define your Marketing Strategy and Plan
2. Select and Use the right Technology tools
3. Refine your Tactics to Reach your Goal

Do not get it wrong… Make the difference between “Online Marketing” and “Marketing Online”

• Online Marketing has become a messy mix of direct marketing, SEO, Tricks, Tips, code and guesswork. It’s an always-moving target and it’s mostly focused on tactics, not strategy, because tactics are easy to measure.
• Marketing Online, on the other hand, is what happens when the work to serve our audience arrives in an electronic form. Marketing online is simply marketing–the act of making things better by making things–aided by a mouse and a keyboard.

Careful not to get stuck focusing on the wrong one. You need both, but one drives the other.

 

 

The new marketing paradigm has shifted the emphasis from product and production, to selling, then integrated marketing within the holistic marketing concept. During the final quarter of the 20th century, marketing became an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and stakeholders. Since 2005, marketing management professionals must maintain a precise focus on every customer from multiple perspectives. Holistic marketing recognizes that everyone, from everywhere, at any time can control every aspect of the buying relationship with a few mouse clicks.

 

 

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