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![[HO1 - Holistic Overwiev #1] Cost of Lost Customers](/images/2018/marketing-minute-live-24-7-4_XL.jpg "marketing-minute-live-24-7-4_XL image")
Customer retention is very important for a company if it wants to grow and reach its apex. However, many of these companies also lose customers over time. In fact, at the start of a business, more customers are lost then gained because of low trust in the product and the brand. So what can be the cost of lost customers?
Word of Mouth, and the concept of marketing it, is certainly not a new idea. Yet, in this age of instant communication, mass media, and more media paths than ever before, the simple concept holds as much power as ever, if not more. In fact, as new forms of communication arise, marketers are discovering new ways of harnessing its power. WoM marketing is one of the oldest, and currently the strongest marketing tactic for any marketer. A newly launched product or service can become a hit or a flop due to word of mouth marketing. As the popularity and penetration of internet and social media rises, word of mouth marketing is becoming more and more important for all brands.
What cloud Computing / Hosting really means
The next big trend sounds nebulous, but it's not so fuzzy when you view the value proposition from the perspective of IT professionals.
Cloud computing is all the rage. "It's become the phrase du jour," says Gartner senior analyst Ben Pring, echoing many of his peers. The problem is that (as with Web 2.0) everyone seems to have a different definition.
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Marketing and Corporate Communication Agency, Print, ON and OFF Line...
Positioned to Influence... Appointed to succeed !
