The CRM & Marketing 101 WebLog

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[HO1 - Holistic Overwiev #1] Cost of Lost Customers

Customer retention is very important for a company if it wants to grow and reach its apex. However, many of these companies also lose customers over time. In fact, at the start of a business, more customers are lost then gained because of low trust in the product and the brand. So what can be the cost of lost customers?

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WOMM - Word of Mouth Marketing

Word of Mouth, and the concept of marketing it, is certainly not a new idea. Yet, in this age of instant communication, mass media, and more media paths than ever before, the simple concept holds as much power as ever, if not more. In fact, as new forms of communication arise, marketers are discovering new ways of harnessing its power. WoM marketing is one of the oldest, and currently the strongest marketing tactic for any marketer. A newly launched product or service can become a hit or a flop due to word of mouth marketing. As the popularity and penetration of internet and social media rises, word of mouth marketing is becoming more and more important for all brands.

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Why Hosting in The Cloud?

What cloud Computing / Hosting really means

The next big trend sounds nebulous, but it's not so fuzzy when you view the value proposition from the perspective of IT professionals.
Cloud computing is all the rage. "It's become the phrase du jour," says Gartner senior analyst Ben Pring, echoing many of his peers. The problem is that (as with Web 2.0) everyone seems to have a different definition.

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Making Your Own Videos

It's easier than ever to produce video these days. However, the quality is very variable. How can you make yours stand out? Here are ten tips that may help, whether you use a camera or your phone.

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Enduring Freedom: Being a Music Industry Professional !

There is no doubt about it, music is fun- and it should be. For many, however, music is work. For these people music pays the bills, supports their livelihood, and puts food on their table.

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Brochure Design

A brochure is an informative document that is used for the promotional and advertising purposes by any company or organization to their existing and prospective customers. Its main purpose is to enlighten the target audience about the brand and its products and services in an exhaustive manner.

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What is a Brand? Branding Process

The Brand Building Process is one of the most significant facets of the overall business strategy as a successful Brand Building Process helps the brand to outshine and stand apart from the competition and plays a very crucial part in creating loyal customers and helps the firm to accomplish the objectives of sales and higher levels of profits.